Celebrate Halloween with cookies you can feel good about! Our dye free Halloween cookies are decorated with vibrant, plant-based colors—no artificial dyes ever. From popular cookie pops to playful tic tac toe sets, there’s a spooky-sweet treat for everyone. Pre-order now for pickup or shipping before they vanish!

There’s something about September that makes us crave cozy flavors. The air may still be warm here in Florida, but fall is in full swing...

When people think of Pavlovsky’s Equation for Sweetness, they often see the colorful decorated cookies first. But behind every cookie is...

Ever wonder how our dye-free sugar cookies  go from a simple mixing bowl to our colorful market booth in Pensacola? Here’s your inside...

Why We’re Sweet on Dye-Free Cookies: 5 Fun Reasons to Join Us At Pavlovsky’s Equation for Sweetness, every cookie is crafted with care—not just for creativity and flavor, but for what isn’t  inside, too. One of the biggest choices we’ve made in our kitchen is to go completely dye-free  with our decorated cookies. But why does that matter? And what makes dye-free treats so special? Let’s break it down. 1. Gentler on Little Tummies (and Big Ones, Too!) Artificial food dyes—like